1. Your cover letter is the perfect introduction
That’s what a cover letter is: an introduction. I see too many job seekers gloss over their resume or use it as a platform to beg when its intended use is so much simpler.
Your cover letter, in short, should say: “Hi my name is Bob. I do X and want to do X for your company. Here’s my resume”. If your cover letter isn’t a convincing introduction, no one will read (and therefore love) your resume.
2. It’s organized
Formatting and organization plays such a special role when it comes to your resume. After all, whether or not you use bullet points doesn’t change the content of your resume, but it does affect how an employer reads that content. Simply put, a well-organized resume is one that flows easier to anyone who reads it. The easier the flow, the more content is absorbed. The more content is absorbed, the likelier an employer is to want to get to know you even better. -The 5 Big Reasons Why Employers LOVE Your Resume - Simply Hired Blog: